Social Management and Digital Communications as Important Components of Modern Higher Education
DOI:
https://doi.org/10.14571/brajets.v16.n1.143-152Palavras-chave:
Social management, digital communications, digital means, higher education, learning, innovationResumo
A gestão social e as comunicações digitais são altamente atuais e amplamente reconhecidas como um componente importante do ensino superior moderno. Eles fornecem um grande número de benefícios que contribuem para o desenvolvimento do ensino superior. As principais razões pelas quais eles são considerados meios poderosos são: comunicação eficaz e serviços de suporte, engajamento e interação, aprendizado acessível e flexível, networking e desenvolvimento profissional, análise de dados e insights, colaboração e trabalho em equipe, alcance global e intercâmbio cultural, divulgação e recrutamento. Assim, o objetivo do artigo é estudar as peculiaridades do uso de comunicações digitais para gestão social em instituições de ensino superior na Ucrânia. Os instrumentos de coleta de dados utilizados foram análise de fontes científicas, questionários, entrevistas e discussão em grupo. No artigo foram identificadas as principais direções da gestão social e estudados os principais aspectos do uso das comunicações digitais. Os resultados dos questionários e das entrevistas permitiram avaliar as principais razões da gestão social e do uso de comunicações digitais no ensino superior na Ucrânia. A pesquisa do problema oferece oportunidades para determinar as principais barreiras da gestão social e do uso de comunicações digitais no ensino superior.Referências
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Direitos de Autor (c) 2023 Liudmyla Mialkovska, Rymma Redchuk, Iryna Sushyk, Yaroslava Martyniuk, Oksana Maiboroda, Nadiia Savchuk
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